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Matomo (Formerly Piwik) Review

2

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Very good

Revainrating 4.5 out of 5  
Rating 
4.4
Marketing, Content Marketing

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Description of Matomo (Formerly Piwik)

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options - cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you max. flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, ecommerce and funnels. It provides real time updates on the details of your visitors; has goal conversion tracking to track business objectives; event tracking to identify and measure interaction of the user with your website; and A/B testing which helps you optimise your website campaigns by experimenting and running A/B tests. (Matomo was formerly known as Piwik). Please visit matomo.org for more information.

Reviews

Global ratings 2
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Type of review

Revainrating 4 out of 5

Simple and easy way (and free) data collection

I like that it's very simple to use for beginners or even advanced users who are new to website analysis / metrics reporting. It has some features which make life easier but not many compared with other platforms out there. The UI could be more intuitive if you're coming from another product line such as Google Analytics - they should try to integrate this so we can have one single place where all of our traffic comes together! We've been able to measure things about user behavior across…

Pros
  • Easy setup; great integration options wth most CMSes including WordPress via wordpress piwki plugin ; good mobile apps available in both Android App store AND iOS app stores :) !!!
Cons
  • There is no way at present yet through my experience using piwiksheme OR any 3rd party addon extensions currently developed today

Revainrating 5 out of 5

Very easy and user friendly experience all through

It has some great features that are not too difficult to use or understand if you have basic knowledge of using Google Analytics/GA. I do like how it's constantly improving itself by adding new tools & more customization options for its users out there! There isn't anything really bad about this software as far as what i've noticed so far but just something minor here n' there from time to time - nothing major though. The price might be one factor which could turn people away because they're…

Pros
  • Easy analytics interface makes data analysis easy.
  • Mobile friendly
  • Ability t o customize your own dashboard layout is nice.Easy access through google search results in additionto direct URL address..etc..very userfriendly tool.The abilitytouse multiple websites easily without any additional cost involvedis good option especiallyfor smaller businesses who need an affordable solution while tracking their business metrics
Cons
  • Nothing