I like that you can customize your campaigns in many different ways. You can do autoresponders, send images or links of interest, schedule posts to be sent at certain times, and much more! The platform isn't perfect yet, but it's getting better all the time and they're adding new features every day! I wish there was an option to link accounts from other platforms (like MailChimp) so we could have a single dashboard for all our marketing. We also want to start using the API feature, but itβ¦
Pros
Very customizable
Lots options when creating campaign messages.
Has plenty potential as far growing their business goes
Easy interface if used often enough; not hard work even though lots going under hood