The platform has been designed from scratch for IoT applications which means that it can be used as base technology not only by other companies but also directly within our own products (e.g., smart home solutions).The software development kit allows us to integrate new services very quickly into existing systems or create completely novel ones without having any prior experience.
There are no downsides so far - everything works well! I would definitely recommend this product because we were able to implement some really useful functionalities like remote monitoring/control etc right away using their SDK's.