I like that it is very easy to use. It has all the features you would need, but it's not overwhelming with too many options. You can also use it as an online subtitling service, which was a big plus for me. There are tutorials that make learning how to use the software easy and there are always support staff available if you have any questions.
I wish they had more in-depth tutorials on using their tools. I'm solving my problem of having to hire someone just to do subtitles. I don't have to…