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Demografy Review

3

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Very good

Revainrating 4.5 out of 5  
Rating 
4.7
Marketing, Demand Generation

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Description of Demografy

Demografy is a privacy by design customer demographics prediction AI platform. Core features: * Demographic segmentation * Demographic analytics * API integration Key advantages: * 100% coverage of lists * Accuracy estimate before purchase * GDPR-compliance as no sensitive data is required. Demografy can work with only first names or masked last names Use cases: * Actionable analytics about your customers to get demographic insights * Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns * Enhanced personalization knowing you customer better Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You can provide even masked last names keeping personal data in-house. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.

Reviews

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Type of review

Revainrating 5 out of 5

Easy To Use Platform for Customer Profiling

I was able to identify high-risk groups of potential customers in under 5 minutes, at no cost! Easy integration with our marketing channels too. Can't beat that service for free! No major issues so far but would like support from Demography team if needed. The best thing about Demographery is its ability to reach out to people who are not even looking for your product/service - it's great for brand building. The biggest benefit of using demography as an application for targeting customers to…

Pros
  • Very easy interface
  • Extremely useful tool when tryingto create segments by age or socioeconomic statuses.
  • Great customer management system where you could track all clients' data very easily
Cons
  • Empty

Revainrating 4 out of 5

Great Analytics solutions and excellent customer support

They have helped us to understand our customers better, giving data insights which we can use for future marketing campaigns! The integration with MailChimp has been great as well because it helps in keeping up-to date of all subscribers' preferences across platforms (email & SMS). I would like more information about their services during onboarding process so that there are no surprises once they start working together - this could be done through email or phone call? This was not mentioned…

Pros
  • Easy access
  • Great customer support team
  • Fast response time if you get stuck anywhere along your journey.
  • Very helpful tutorials available online too.
  • High quality work provided by these guys; )
Cons
  • Couldn't find anything much dislike yet

Revainrating 5 out of 5

A must-have analytics partner when launching new offerings

The dashboard can be easily navigated, allowing for quick insights into key trends in your market! Very helpful to understand how different segments of customers are reacting or using our product/service over time with respect their demographic information (or lack thereof). I wish there was more data available - i would love if we could pull additional historical info from sources like Google Analytics as well but that's not currently possible so it'd have been nice had they provided an…

Pros
  • Ableto login via google oauth2.
Cons
  • There are disadvantages