This is a smart wallet and makes easier some operations. You only need to write down some information about you for recieving payments and that's all. There is no need for many extra informations to give them. It means theur privacy policy is not such bad. Also they has a strong security system.
By creatibg this system, founders tried to support LGBT people. Wallet's motto is "We are here id you need us". They deal with the people from all segments of social life. This platform's main aim is making all segments equal. I think it is a nice step for humanity. Technology has no gender.
You also may gain some gifts in purchase operstions.
So, generally it is a nice platform with reliable system and I think investing here is worthy. Platform is being managed by people who respects users' privacy and act with responsible to their work.