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BrandMap® 9 Review

3

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Very good

Revainrating 4 out of 5  
Rating 
4.0
Analytics, Other Analytics Software

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Description of BrandMap® 9

BrandMap® 9 is a market reserach software that calculates and graphically displays the attribute changes necessary for brand (column) re-positioning to any point on a map.

Reviews

Global ratings 3
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Type of review

Revainrating 4 out of 5

BrandMap - Online Analysis Tool For Marketing

It's very easy, fast & accurate tool which helps in analyzing your markets or product portfolio with respect of various parameters like customer segmentation/demographic profile, channel reachability etc. The only drawback I can find here is it does not have an option to export data into Excel format so we cannot use this as offline analysis tools. If you are looking at doing online research then definitely go ahead! We used brandmap for our marketing team who were working out of India to do…

Pros
  • Very quick&easy wayto get insights about market segments.
  • Easy interface
  • Good support from salesforce community forum where most questions gets answered pretty quickly by SF reps
  • Excellent UI design makes user experience awesome (not sure how much credit goes there)
Cons
  • Nothing really

Revainrating 4 out of 5

Very helpful software for tracking digital channels

The ease of use, it's very intuitive interface with all its features. I like how you can see what your competitors are doing in terms of their marketing campaigns or advertising budget. It also helps me understand my customers' needs better than ever before so we're able to provide them more value than they expect from us! There isn't anything really bad about this program but sometimes when there's too much data coming at once, loading times take longer than usual which makes some tasks…

Pros
  • Easy Access
  • Very user friendly Interface
  • Great for Marketing research purposes (for example; competitor analysis)
Cons
  • Loading time
  • Too many irrelevant entries that get displayed alongside relevant ones

Revainrating 4 out of 5

Very good for Branding and SEO purposes

I like how easy it was to use this tool, we used several other tools before but never found one as simple or straight forward of an interface! It's also very fast when you're doing your research online so there aren't many problems with speed/speed issues. The only thing i disliked about using Bmap9 in our business process management system at work were some features such as creating custom queries which are not available anymore since their upgrade from v8 to 10 version; however they have…

Pros
  • Great info provided especially regarding products that people prefer over others !!!!
Cons
  • Not much really..i'm happy all is well here now